I am the owner and creative director here at Graphique Design Co. As long as I can remember, I have loved thematic art in entertainment (movies and TV), and experiential design (interior design and architecture—think Vegas ala early 2000s. I absolutely loved the experience in walking through the themed hotels). While classically trained in Graphic Design, my true love is in visual storytelling. Coming from a background in both the advertising and design worlds, I have spent many years not only mastering the art of layout, but more importantly, learning the great importance visuals have in communicating and connecting audiences to a story. It is in this visual storytelling where the true impression is made. Every detail makes a difference. Take Disneyland for example, the "imagineers" never leave any detail, no matter how big or small, unaccounted for. Every inch of that place is truly an experience, but, one thing in particular that has always stuck with me is their commitment to the experience, even when they are most vulnerable. For instance, I can remember during ride closures, or when they had walls up hiding a remodel, they cared enough to make the signs and structures completely themed. Nothing was ever ordinary or without an experience. Even their explanations for the mess engaged the viewer with creative stories leaving a one-of-a-kind impression. I choose to model my business this same way. I want each of my clients to not only love the work we deliver but also to enjoy the experience. From great customer service and big ideas to high quality work, if you are not satisfied, we will work diligently until we have exceeded expectations and deliver results.

 

As a full-time mother, business owner and entrepreneur, it has always been my dream to join passions with other entrepreneurs, inventors, entertainers, writers and big thinkers alike to create ideas where only the sky is the limit. At Graphique, that is just what we do. I take great pride in not being just another order-taker. Rather, I view clients as partners, collaborators and in many cases life-long friends. Together, we partner to create experiences. For me, art is more than just a pretty piece to hang up on the wall, I believe every aspect of the design should have purpose and functionality. From the design itself to the product it is delivered on (book, package, online distribution, etc.), every vehicle is an opportunity to tell more story.

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I bring with me over ten years of experience designing and directing projects and campaigns for the Entertainment industry. Working with clients such as Fox, MGM, Paramount, Lions Gate, New Line and Disney, I have become well-versed in the art of visual storytelling and communication for a variety of markets. That, coupled with years of analyzing current trends, target markets and extensive experimentation, I have been told I have a great knack for engaging the consumer with the right message and with the right design. As a result, I have compiled a full spectrum of work, including custom packaging for DVD and Blu-ray collections, posters, indoor and outdoor displays, billboards, signage, custom books, publications, brochures, magazine ads, marketing materials, branding, large-scale campaigns, event advertising, trade show displays, promotions and much more!

 

On top of my Entertainment experience, I also bring over 15 years of experience in the publishing and small business marketing world. Having had those many years of Entertainment experience under my belt, I have been more than blessed with a wealth of knowledge that has proved invaluable for my Graphique clients in their quest to stand out amongst the competition. I am continuously fascinated by the psychology behind what attracts consumers and learning new ways to inform and appeal to their emotions. More importantly, figuring out what propels them to buy goods and services. That curiosity coupled with my innate desire to entertain has transferred well to book design and small-business marketing. One thing remains the same, I still have that same big studio thinking but now with a more personal touch.